The novel Dracula by Bram Stoker Essay Example for Free

The novel Dracula by Bram Stoker Essay The novel Dracula by Bram Stoker was written in 1897 during the Victorian period in England. This novel expresses the attitudes of that time and also the changing dynamics between men and women. Stokers Dracula captured the imaginations of first the European countries, and then the worlds. This magnetic tale has remained popular for the last century for a myriad of reasons but mostly for its infamous implied sexuality. Although Dracula was not the first novel about vampires, it was the first widely read and mainstream book of the vampire gothic genre. The popularity of this book has been developing for over a century, and has spawned innumerable movies, television shows, books, magazines, music and with all those, a culture. One reason it was very popular when it was first published was because Stoker used a lot of real facts. The description of the eastern European countries excited his readers, because knowledge of other cultures was still very limited. Most countries were still well preserved and distinct and therefore the knowledge of other ways, was very captivating, and gave the British public a chance to look down their noses at the other, more primitive culture. In the first chapter of Dracula, Jonathan Harker writes derisively in his journal : It seems to me that the further East you go the more unpunctual are the trains. What ought they be in China? (p. 9) Next he describes scornfully the lowly peasant women: The women looked pretty, except when you go near them, but they were very clumsy about the waist. (p. 9) Known for their colonizing of other nations and their belief of self-superiority, I assume that the British would scoff at the superstitious customs of Transylvanian and eastern European societies, and would also enjoy reading about such ridiculous atrocities such as the un-dead. So, for the pure amusement of jeering at a foreign culture, the English must have taken immense pleasure in reading Dracula for that reason.

Macbeth, Analysis Of Come You Essay -- essays research papers

â€Å"Come, you spirits/ That tend on mortal thoughts, unsex me here†¦Ã¢â‚¬  (Act I, scene V, lines 44-45)   Ã‚  Ã‚  Ã‚  Ã‚  In Macbeth, William Shakespeare writes this passage in order to shape the character of Lady Macbeth. Using only this line, the reader can almost determine Lady Macbeth’s personality and her motives.   Ã‚  Ã‚  Ã‚  Ã‚  Up to the point where this quote leaves off, we have not heard much of Lady Macbeth. When she receives the letter from Macbeth, it seems her fascination is not directed at her husband, but at her husband’s newly attained power. It is evident that the first impression of Lady Macbeth is negative. Without wasting any time, she begins to plan Duncan’s death and assumes responsibility of the situation.   Ã‚  Ã‚  Ã‚  Ã‚  In the first line Lady Macbeth says, â€Å"Come, you spirits.† Already we have a dark image of her conjuring up evil spirits. She does not seem a bit intimidated by the spirits she is calling. Her tone of voice suggests she is almost commanding the spirits to help her carry out her plan. William Shakespeare intentionally attached this phrase in the beginning of the sentence, so that the reader sees Lady Macbeth as more of an evil character, which in her own way conjures evil spirits.   Ã‚  Ã‚  Ã‚  Ã‚  In the first part of the second line Lady Macbeth says, â€Å"That tend on mortal thought.† Literally, it means that she wants the evil spirits that wait on thoughts of murder or death to come to he...

Good managers are born or made Essay

It is quite clear that effective management is a crucial part of any business’ organisational strategy and effective managers are the ones create an effective management system. The argument about â€Å"good managers are made or born† is continuing for decades since and the role of managers is concerned. But the idea is changing through time. Nowadays, technology and management skills have continued to develop; managers are required to be consistently followed up and updated themselves to fit in. With this perspective, I strongly believe that managers are well-trained through experience and training processes to really become â€Å"good† ones. That is why organisations spend millions of dollar on leadership training processes to create a good management system for their business. The purpose of this report is to support the idea that â€Å"good managers are made†, sale manager in here is used as a model to support my argument. Read more:  The person you admire essay To discuss further more about â€Å"born† or â€Å"made†, we should have a brief idea what are characteristics of a good manager. There are two points of view about an effective sale manager’s characteristics, one is from sale managers and one is from sale representatives. In a research of Deeter-Schmelz, Goebel, and Kennedy (2008), they found that nine over eleven attributes of an effective manager are agreed by both points of view: communication and listening skills, human relations skills, organisation and time management skills, knowledge possession, coaching skills, motivational skills, honest and ethical tendencies, selling skills, leadership skills, willingness to empower, and adaptability (Deeter-Schmelz, Goebel, and Kennedy, 2008). Those skills listed above are all required an amount of time to learn, to train and to adapt them. Good managers are not born with all those characteristics, they are the one who are able to improve themselves, who are able to change every day to â€Å"make† themselves better and better. It is suggested that managers should have their own training programs to really learning and developing their own skills (Vazzana and Jordan, 2012). For a long time, organisations only focus on training the front line employees and ignore managers’ learning processes. Managers have been through a lot of trainings of their team members but themselves are suffering on correcting and learning skills of a true leader (Vazzana and Jordan, 2012). That is why from managers’ perspective they believe that they are more participating in  front line staff’s activities rather than being supportive as their members need them to be (Deeter-Schmelz, Goebel, and Kennedy, 2008). So why do we waste all the time and money to find new managers when we can train them to be more effective and more supportive. There are specific skills that different levels of managers have to learn. As lower-level managers, there should be more training programs about company knowledge, company policies or time management, etc. (Deeter-Schmelz, Goebel, and Kennedy, 2008). That is not enough for a manager, coaching and mentoring are also very imp ortant part to put in training programs. But they are less effective when managers are to learn in an inactive way, in which they listen and remember, not actually acting it. So another useful way is discovered. Higher-level managers will share experiences and train the newer to develop skills. Managers will help their colleagues to improve and become better. With these interactions every day, every week, managers can see, learn and practice at the same time (Manikutty, 2005). This is a very effective way because those people interacts closely at work and they all have experience, it will enhance managers’ knowledge and skills quickly, and also enhance relationship among organisation. After learning all the values of the organisation and starting to adopt all the skills, managers can come to a higher position and learning more skills. In an organisation, there will be a higher-level leader/ manager that you admire and believe. That person will be the one who create a powerful atmosphere to people around them and also a very strong relief. That â€Å"charisma† mentioned above is very important for characteristics of a manager/ leader in the head office of an organisation. M. Ale xander Kuhn (2012) believed that â€Å"charisma was not a gift or innate ability, but a skill to be developed and refined as part of a leader’s repertoire†. Charismatic leaders are different from others in three areas. The first are is articulation. A great manager has to have a clear, understandable and powerful statement come together with a leader’s tone. Second is branding. Standing in the head office of an organisation, a high level manager has to create their own real reputation such as healthy lifestyle, consistent working attitude, etc. This will support manager’s statement to be more powerful and realistic that makes his staff to listen. Third area is affection. If a person is not really sure about what he believes, he cannot persuade other people to believe it like him. So a  charismatic leader really has a strong belief in the organisation’s value, in the direction that they make up to encourage their staff working hard toward it. It is also about caring others’ opinions. A manager affects his employee but there will be the time that he stops and listening to others’ perspective. Balance between that will lead to a successful way of management (Kuhn, 2012). A very practical example is Disney. In 2011, Walt Disney was ranked by CNN Money as the third most admired company in the world for people management. It is quite clear that the organisation had created a great base of effective managers to achieve that. The leaders must encourage their cast members (staff) to connect emotionally with customers whether they are on stage or back stage. Former Walt Disney CEO, Michael Eisner say that Walt Disney World is driven by an â€Å"emotional engine† rather than an â€Å"economic engine†. The current CEO, Bob Iger shared his opinion about being a leader â€Å"You’ve got to be an optimist. You can’t be a pessimist. When you come to work, you’ve got to show enthusiasm and spirit. You can’t let people see you brought down by the experience of failure. You don’t have that luxury. I believe in taking big risks creatively. If you fail, don’t do it with mediocrity—do it with something that was truly original, truly a risk†. All the methodology that are listed above is to gradually create a â€Å"good† manager. A normal person still can become a manager but to become a â€Å"good† one, he needs to put a lot of effort to study and to learn day by day. Organisations nowadays spend a lot of money on developing programs for managers to help them improve their skills. That is why I strongly believe that good managers are made. They are made from their effort of learning effectively. BIBLIOGRAPHY Ignatius, A & Iger, RA 2011, ‘Technology, tradition and the Mouse’, Harvard Business Review, vol. 89, no. 7, pp. 112-117. Deeter-Schmelz, Goebel, Kennedy, 2008, ‘what are the characteristics of an effective sales manager? An exploratory study comparing salesperson and sales manager perspectives’, Journal of Personal Selling & Sales Management, Vol.28, Issue 1, pp. 7-20. Vazzana, Jordan, Jun2012, ‘your guide to developing sales managers: how to effectively maximise neglected talent’, Vol. 66, Issue 6, p34-43. Manikutty, 2005, ‘manager as a trainer, a coach and a mentor’, vol.30, issue 2, p57-64. Kuhn, 2012, ‘charismatic leaders’, vol.29, issue7, p20-20.

F. Scott Fitzgerald s The Great Gatsby - 1160 Words

The numerous possibilities of the 1920s led to the creation of America’s new definition of prosperity. This term, the American Dream, defined the migration towards New York City for innovation and creation that had capabilities to prosper into the wealthy â€Å"American Dream City.† Exploring these opportunities, F. Scott Fitzgerald’s The Great Gatsby portrays the unattainability of this dream through the fantasies of Jay Gatsby’s character as well as the underlying judgmental tones of society. Gatsby portrays the unattainability of the American Dream through his love for Daisy. As shown in Novels for Students, â€Å"[Daisy] becomes the embodiment of the American Dream for [Gatsby] instantly†(Telgen 70). Gatsby has held onto his fascination of†¦show more content†¦Before hitting Myrtle, Tom’s lover who lives in the Valley of Ashes, Daisy refuses Gatsby’s offer to run away with her if she tells Tom that she loved Gatsby the whole time they were married. However, Daisy runs off with Tom the day Gatsby is killed by Myrtle’s husband. (Fitzgerald) Daisy’s stunt shows us that Gatsby’s love for Daisy was not enough to make her stay and eventually shows that her love for Gatsby was more materialistic than actual love. The unattainability of the American Dream can also be parallel to the unattainability of Gatsby’s personal dream. Novels for Students explains â€Å"Jay Gatsby is a self-created personage, the embodiment of t he American Dream†¦his loyalty to his dream and idealism mark him as one of the tragic heroes in American literature† (Telgen 70). Considering how loyal Gatsby is to both his dream and the American Dream, it is only appropriate that we consider all of the possible advantages to his loyalty. According to Bloom, Gatsby’s dream is essentially a mere extension of the American Dream due to his resort to material acquisition (28). As Gatsby decides to continue his dream through the acquisition of materialistic goods, he crosses over into the properties of the American Dream. Of course, as time goes on, Gatsby began to realize how impossible this dream is. The downfall of this dream was also the downfall of his dream of gaining Daisy. â€Å"Gatsby, like the young men who perished during World

Matrix Removal From Water By Pulsed Power Discharge

64:4 (2013) 125–130 | www.jurnalteknologi.utm.my | eISSN 2180–3722 | ISSN 0127–9696 Jurnal Full paper Teknologi Phenol Removal from Water by Pulsed Power Discharge: A Review Hashem Ahmadia, Muhammad Abu Bakar Sidika,b*, Mehrdad Khamooshic, Zulkafle Buntata aInstitut Voltan dan Arus Tinggi (IVAT) and Faculty of Electrical Engineering, Universiti Tenologi Malaysia, 81310 UTM Johor Bahru, Johor, Malaysia bDepartment of Electrical Engineering, Faculty of Engineering, Universitas Sriwijaya, 30662 Inderalaya, Ogan Ilir, South Sumatera, Indonesia cDepartment of Mechanical Engineering, Eastern Mediterranean University, G.magusa, TRNC, Mersin10 ,Turkey *Corresponding author: abubakar@fke.utm.my Article history Received :15 February 2013 Received in revised form : 10 June 2013 Accepted :16 July 2013 Graphical abstract Abstract In the last three decades, pulsed high voltage discharge technology has offered promising techniques for the treatment of wastewaters released to the environment by industry. A significant effort has been directed towards understanding the processes that occur during the discharge of solutions for a variety of reactor configurations. This review presents the disadvantages and advantages of different reactors based on discharge phase. Detailed information is also provided on the principals used in each technique and the advantages and disadvantages associated with each method. Finally, a discussion on the different discharge areas is presented. Keywords: PhenolShow MoreRelatedComponents Of Engineering Design And Analysis9854 Words   |  40 PagesCHAPTER 1 INTRODUCTION 1. ENGINEERING MATERIALS Materials are an important aspect of engineering design and analysis. The importance of engineering materials can be noted from the fact that historical ages have been named after materials. Materials Science forms the basic foundation for engineers in product development because the structures, components, and devices that design are limited by the properties of the materials. In the customer driven competitive business environment, the product qualityRead MoreFinal Year Project (Heat Sensor)15216 Words   |  61 Pagesof the Electronic and Electrical of Engineering (EEE) diploma at Institut Teknologi dan Pengurusan Lebuh Victoria. This paper is based on the design and analysis of Heat Sensor with water pump system using cooling fan to reduce the temperature. This project was done to see the operation of heat sensor and how the water pump system and the cooling fan work. This project is divided into two parts namely software and hardware development. Also, it includes two circuits that need to be designed and developed

Promotional and Pricing Strategies - 1721 Words

Promotion Strategies 1. Explain what you think would be an appropriate promotions strategy for both of them. In doing so compare and contrast the two promotions strategies explaining why you think they would be similar or different. (50%) Fitness/ Exercise Products and Vacations to Black Women Aged 18-30 Pricing Methods 2. Explain what you think would be the most appropriate pricing method and why. In doing so compare and contrast the two pricing methods explaining why you think they would be similar or different. (50%) Fitness Products to Gay Men or Women and Non-lethal Personal Security Products to Handgun Owners Date of Submission Promotional and Pricing Strategies: Promotional strategy can be described as the function of notifying, persuading, and influencing the decisions of a customer regarding a particular product and/or service. Notably, certain promotional strategies are geared towards creating primary demand or desire for a general product category. The most common objectives of the use of promotional strategies across organizations include creating the primary demand for a product, expanding markets, maintaining the current market position, and presenting a corporate view on a public matter. The other important aspect in the marketing mix is developing an appropriate pricing strategy for the product and/or service. The main objective a suitable pricing strategy is to ensure that the product and/or service are provided at reasonable prices while theShow MoreRelatedPricing Objectives, Strategies Promotional Mix of a Company6056 Words   |  25 PagesDISCUSS VARIOUS PRICING OBJECTIVES AND DESCRIBE PRICE SETTING TOOLS AND STRATEGIES (BOTH FOR EXISTING AND NEW PRODUCTS) Pricing is one of the major components of the marketing plan, which is a component of a full business plan. Assigning product prices is a strategic activity. The price you assign will impact how consumers view your product and whether they will purchase it. Price also helps differentiate your product from those of your competitors. However, the price you assign must be in lineRead MorePricing Strategies of Itc1297 Words   |  6 PagesPricing Strategy ITC Foods Business Division (Staples) The FMCG RETAIL Pricing Strategy UNDERSTANDING THE PROCESS FMCG Pricing Strategy is now a critical element of the management mix. Old school management responsibilities of Sales owning the trade spend budget and customer negotiations with marketing owning the Recommend Retail Price do not work in today s information driven age. Retail sales volume is now 80% controlled by 2-3 chains with a scatteringRead MorePricing Strategies And Marketing Strategies1749 Words   |  7 PagesPricing strategies can vary from offering relatively stable prices across a wide range of products, which is known as Everyday Low Pricing (EDLP) or Promotional Pricing (PROMO) which involves emphasising deep and frequent discounts on smaller sets of goods (Ellickson and Misra, 2008). 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Case Analysis “No Frills” Air Fares Free Essays

Business Economics Case Analysis: â€Å"No Frills† Air Fares Distinguish between the demand curves for National Airlines, Eastern Airlines and the Airlines industry. The above analysis requires an understanding of: (i) Why is the demand curve downward sloping? (ii) Can price have the same effect on the demand between the firms and at industry level? (iii) What would be the effect of changes in income and other prices on the demand curve of a firm? iv) Calculate the price elasticity of demand for National and Eastern Airlines. (v) Which elasticity measurement (Point vs. We will write a custom essay sample on Case Analysis: â€Å"No Frills† Air Fares or any similar topic only for you Order Now Arc) is appropriate for National and Eastern Airline? Explain â€Å"No Frills† Air Fares As the 1974-1975 recession made inroads into passenger traffic loads of the major airlines, National Airlines persuaded the Civil Aeronautics Board (CAB) to let it try an experiment with a discount of as much as 35 % from normal coach fares on certain of its regularly scheduled routes. National, in an effort to build up its load factor, tied its discount fare proposal to the offering of â€Å"no frills† service during the flight, including doing away with complimentary meals, snacks, soft drinks, and coffee so as to reduce costs and partially offset the lower-priced fares. However, passengers using the â€Å"no frills† plan could selectively purchase these items in-flight if they wished. The no frills fares were offered only Mondays through Thursdays. The CAB gave the go-ahead to National to experiment with the no frills fare, with the proviso that National study the plan and report back at a later date. Eastern Airlines and Delta Airlines, both competitors of National on some of the routes where National proposed to implement no frills fares, were also permitted to use the discount fares for a trial period. In its report to the CAB on the results of the no frills approach, National maintained that 56 % of the 133,000 passengers who used its no frills fare from mid- April through June 30, 1975, were enticed to travel by air because of the discount fare plan. According to National, the new passenger traffic generated by discount fares increased its revenues by $4 million during that period. National said that its figures were based upon an on-board survey of 13,500 passengers and presented one of the most exhaustive studies ever conducted for a CAB investigation. J. Dan Brock, vice president for marketing for National Airlines, was quoted at a news conference as saying that the fare had been an â€Å"unqualified success,† had created a new air-travel market, and had generated more than twice the volume of new passengers required to offset revenue dilution caused by regular passengers switching to the lower fare. He said the stimulus of the fare gave National a net traffic gain of 74,000 passengers during the initial 21/2 – month trail. But he also cautioned that the success claims he was making for the no frills fare did not mean that low fares were the answer to the airline industry’s excess capacity problems. Yet Brock did go so far as to state that â€Å"what no frills has proved†¦ is that a properly conceived discount fare, offered at the right time in the right markets with the right controls, can help airlines hurdle traditionally soft traffic period. Eastern Airlines reported a much different experience. Eastern said its studies showed that only 14 % of the 55,200 of its passengers who used a no frills fare between mid-April and May 31 represented newly generated traffic, with the remaining 86 % representing passengers diverted from higher fares who would have flown anyway. It said that the effect of the fare in the six major markets it studied was a net loss in re venue to Eastern of $ 543,000 during the initial 11/2 months. At the same time Eastern attacked the credibility of the National Airlines’ survey, noting that its own data were based upon an exhaustive and scientific blind telephone survey among persons who did not know the purpose and sponsor of the survey. Eastern claimed that this type of study was more apt to produce unbiased results that National’s on-board surveys. Other airlines joined Eastern in challenging National’s survey results in the CAB’s hearing to decide whether the no frills fares should continue to be allowed. Delta Airlines, for example, claimed that the no frills fare did not even come close to offsetting the dilution its experienced in revenues. Other airline officials observed that while National Airlines might have succeeded through its heavy promotion of the no frills fares in diverting some business from ther carriers, they felt that National‘s claims of generating many passengers who otherwise would not have flown were â€Å"preposterous. † Those airlines in direct competition with National on the routes where the discount fares were tried were vehemently opposed to continuing the discounts. In their view the no frills approach constituted â€Å"economic nonsense. † They announced a policy of matching National’s discount fare only where forced to for competitive reasons. How to cite Case Analysis: â€Å"No Frills† Air Fares, Papers